![]() So you can’t separate Idol’s success from the fact that he knew how to take advantage of a new market. ![]() ![]() There was certainly no mistaking or misidentifying the haircut or the sneer. Heck, Idol’s early videos practically established him as a brand. Idol’s videos married slick production, conceptual content, goth imagery, and S&M undercurrents as a result, Idol found himself at the forefront of early ’80s rock. With his bleached-blond hair, slightly menacing persona, and pop sensibilities, Idol was the perfect bridge between the metal videos that dominated MTV’s early days and the mainstream pop that would make the network a cultural force. As he emerged from his punk roots as the lead singer of Generation X, MTV was a fledgling network struggling to fill its airtime. A large part of Billy Idol’s success is a product of being in the right place at the right time.
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